Podcast

Major sustainability issues raised by digital marketing

July 19, 2023

What are the key ecological issues linked to digital marketing? 

Adeline Gabay supports the ecological transition of digital marketing and e-commerce activities. She has 15 years of experience in digital marketing for major brands.

  • What is the environmental impact of digital marketing?
  • How do you assess the environmental impact of digital marketing? Is there a common reference framework?
  • What can be done to reduce the environmental impact of digital marketing?
  • Are there any breakthrough technologies that could reduce the environmental impact of digital marketing? What is needed to develop them?
  • Are there any regulations limiting the environmental impact of digital marketing?
  • Are there regulations to be anticipated?
A podcast with Adeline Gabay, responsible digital consultant.

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